GE Consumer and Industrial spans the globe as an industry leader in major appliance, lighting and integrated industrial equipment systems and services. They provide solutions for commercial, industrial and residential use in more than 100 countries which uses innovative technologies and "ecomagination." It's a GE initiative to aggressively bring to market new technologies that help customers and consumers meet pressing environmental challenges to deliver comfort, convenience and electrical protection and control. GE brings imagination to work. Available at AJ Madison. Expect More From a New GE Microwave GE microwave ovens offer a multitude of installation and cooking options. Want your leftovers reheated fast, but also nicely browned and crisp? Try their microwave ovens with the browning option. Popcorn popped at the touch of a single button? A microwave with their popcorn convenience button will do the trick. For installation flexibility they offer countertop microwave ovens, over the range ovens, and built-in microwave ovens. You name it, they have a microwave to fit the bill.